Business Administration (BA)

Student Goals and Objectives

Goal 1: Students understand current business practices and theories, and the domestic and global environment in which business operates, and are able to utilize such knowledge to make sound organizational decisions.

Objective 1: Access and use data from financial statements to describe and analyze the financial position of a business. (Accounting)

Objective 2: Demonstrate an understanding of key financial decisions of the firm.  Explain how investing and financing decisions impact the performance and the value of a business. (Finance)

Objective 3: Identify relevant environmental variables in conducting a market analysis for an organization’s products or services.  Incorporate those variables appropriately into strategic recommendations. (Marketing)

Objective 4: Identify the legal factors impacting business.  Use legal analysis in making business decisions. (Business Law)

Objective 5: Identify global factors relevant to business activities.  Analyze the impact of these factors on business decisions.

Goal 2: Students understand that effective leadership in businesses and organizations is a social process involving taking initiative and influencing others to take action that results in creating value for stakeholders and organizations.

Objective 1: Demonstrate awareness that they are leaders responsible for taking initiative to address team and organization challenges and opportunities.

Objective 2: Know how to use interpersonal communication and influence in teams and organizations to facilitate results that honor both the perspective of those involved and the needs of the organization.

Goal 3: Students demonstrate critical thinking in their identification, analysis, and decision-making in a business situation.

Objective 1: Students can identify the key business problem presented by a specific situation.

Objective 2: Students can analyze alternative solutions in a business problem using appropriate quantitative and qualitative criteria and methods.

Objective 3: Students can make and defend an appropriate business decision.

Goal 4: When presented with an ethical situation, students recognize and describe the ethical dilemma, critically evaluate it and offer an ethically defensible response.

Objective 1: Explain the nature of the dilemma in an ethical situation, including factors that may have contributed to its occurrence. 

Objective 2: Name the relevant stakeholders in an ethical situation and identify the legitimate interests, rights and duties of each. 

Objective 3: Develop a set of viable options in a particular situation and discuss how these options may serve or compete in service to the good of individual persons, the group, the organization, or the broader community.

Objective 4: Develop an ethically defensible recommendation for action in a given situation.