Application tweet
Showed his creativity
Earned a scholarship

 
There are many parts to an MBA application, but one of the most time-consuming is writing the essay.  At UST (as at many universities), we suggest word limits for each essay—in most cases 500 or 750 words.  But the Tippie School at the University of Iowa recently held a contest that limited applicants to 140 characters—one Twitter message.

The winner of the Tippie School’s contest was selected based on the creativity he showed in combining one of the world’s oldest forms of poetry (the haiku) with a new form of social media.  I summarized the Business Week story in a haiku of my own at the top of this blog post for those readers who don’t have time to read the entire article.

What do you think about tweeting your graduate school application essays?  As an admissions director, I have always said there is value in keeping essays short and sweet, but this takes it to a whole new level.  While the UST MBA doesn’t have immediate plans to institute a Twitter-based application process, I’ll leave you with an example of what a good UST Twitter haiku might look like.  Feel free to contribute your own in the comments section!

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