• Academics

    • The Great Minnesota Get-Together! St. Thomas Style

      The Minnesota State Fair starts tomorrow and for us that will mark 11 years since St. Thomas first hosted a booth at the fair.  UST volunteers welcome visitors and answer questions about St. Thomas.  Passers-by range from prospective and current students, parents, alumni—and some people stop by just for the free purple bags. After all, you’ll need [...]

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    • When the ROI isn’t about dollars earned, but lives saved

      By Lindsey Buhrmann, a student in the Evening MBA program. Last year Opus Magnum featured posts by Larissa Rodriguez, a healthcare marketing executive in her final year of the Evening MBA program. Between working full-time and completing her remaining course requirements, Larissa spent her last months as a student tackling another goal in her life: [...]

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    • One thing you don't want to hear from a VP

      Bottom line: top management and executive type jobs are all about delegating and managing. If these two things are not in place, hopefully the CEO is able to spot this and do something about it.

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    • How Rude!

      Not long ago I connected with Jim Lukaszewski on LinkedIn.  Within an hour I received a LinkedIn request from someone on his network list – whom I had never met.  Collector! More recently I got an “add” request from someone whose LinkedIn introduction said, “LANCE (XXXXX), has indicated you are a Friend.”  Not true.  I [...]

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    • "What I wish I'd known"–advice from MBA grads

      As they say, hindsight is always 20/20. So as our MBA students prepare to start classes just three short weeks from now, I thought that they (and anyone else considering pursuing an MBA in the future) could benefit from some words of wisdom from those who have completed their degree. Business Week recently asked its [...]

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    • Twin Cities tops nation in volunteerism

      The Minneapolis / St. Paul Business Journal reported last week that the Twin Cities area has been ranked as the top large metro area for volunteerism for the fifth consecutive year. A report released by the federal Corporation for National and Community Service says an average of 37.1 percent of Twin Cities residents volunteered annually [...]

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    • Tomorrow: Notre Dame’s business dean to discuss the role of grace in our work

      By: University of St. Thomas News Service Dr. Carolyn Woo, dean of the University of Notre Dame’s Mendoza College of Business, will discuss “Grace in the Competitive World” in a lecture from 7 to 8:30 p.m. Wednesday, Aug. 17, in Room 201-202 of Opus Hall on the downtown Minneapolis campus of the University of St. [...]

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    • Make a difference–and enjoy free ice cream with the Opus College of Business

      We were thrilled to see many of our Opus Magnum readers in June at Rock the Garden, where we encouraged the community to make a difference by donating to one of three worthwhile charities.  The UST MBA programs hope to build upon the success of this event as we take our “Where will you make a difference?” [...]

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    • BizTube: Know Your Consumer

      All I Needed to Know about Business I Learned from YouTube You’re a new parent. You want the best for your child. So you do an internet search for the top baby toys of 2010-2011. You jump on Amazon and spend $40 plus shipping for the amazing “LeapFrog Learn & Groove™ Musical Table!” With 15 [...]

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    • The power of one – what Droid could have become

      This post is by Evening UST MBA student Vitaly Demin, a strategy consultant at Eames Management Group. Earlier this year I posted an article about how phone manufacturers were losing their brand power by producing too many different phone models. Looks like the situation is only getting worse. I compared the iPhone with multiple phone makers that were building [...]

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    • Framing Organizational Behavior

      By Lindsey Buhrmann, a first-year student in the UST Evening MBA program. This summer I took a management class called “Organizational Behavior.” The premise is that employees each operate in different frames, which can typically be broken into the following categories: structural, political, symbolic and human resources. A “frame” refers to how people perceive the [...]

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    • New Twin Cities real estate index tracks gulf between traditional and distressed home sales

      By: University of St. Thomas News Service How much is my home worth? Twin Cities homeowners asking that question might find some encouraging news in a new residential real estate index that for the first time separates traditional, normal home sales from foreclosure and other distressed sales. The Shenehon Center for Real Estate at the University [...]

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    • Happy 20th anniversary to the World Wide Web

      For business professionals, information technology has become so ubiquitous that we take it for granted.  It’s hard to imagine getting through the day without using e-mail, browsing websites, making online purchases, or connecting with friends and colleagues via social media.  Yet just 20 years ago, office technology was very, very different. E-mail existed in 1991, [...]

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    • The $37,000 haiku tweet

      Application tweet Showed his creativity Earned a scholarship   There are many parts to an MBA application, but one of the most time-consuming is writing the essay.  At UST (as at many universities), we suggest word limits for each essay—in most cases 500 or 750 words.  But the Tippie School at the University of Iowa [...]

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    • Local firm evolves from "Mad Men" roots to cutting-edge PR

      Earlier this week, the Star Tribune profiled top public relations firm Padilla Speer Beardsley, led by Lynn Casey, a UST Evening MBA alumna and this year’s Minneapolis-St. Paul Business Journal Women in Business Career Achievement honoree. The Star Tribune article featured interviews with several of the firm’s first employees in the 1960s, and it’s clear there was [...]

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    • Seven MN companies among 100 most desired by MBA graduates

      A recent survey of more than 6,000 MBA students enrolled in 72 American MBA programs revealed that the most attractive employers include top consulting and technology companies.  Consulting firms McKinsey, Boston Consulting Group, and Bain all made the top 10, as did technology leaders Apple, Google, and Facebook.  The news is good for local businesses [...]

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    • MBA Lesson #1: Time Management

      As the Program Director for the Full-time UST MBA program, one of my key responsibilities during the summer is communicating with incoming students about how to prepare for their first semester.  While many students quit their jobs a few weeks before the program starts to enjoy some well-deserved vacation time, their summer is not entirely devoted to [...]

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    • James Heyman–researching how people make judgments and decision

      When young James Heyman was in grade school, one of his peers asked the teacher if he could chew gum in class. The teacher said it was permitted as long as she didn’t notice. The precocious Heyman asked how that was any different from not being allowed to chew gum and was promptly sent to [...]

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    • New Software Can Spot Fake Online Reviews

      From the Marketplace Tech Report blog: Online consumer reviews are everywhere. But how do you know if the review you’re reading is real? Was it written by an unbiased, unpaid consumer? How can you be sure it wasn’t written by the business owner’s cousin or, maybe, her fiercest competitor? Now researchers at Cornell say they [...]

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    • Agency Marketing: An Interactive Perspective

      Craig Pladson, M.B.A. ’10., Director of Interactive Strategy at Colle+McVoy has a great take on agency marketing initiatives over on his blog. Agencies are so obsessed with making the most out of the brands they serve, they oftentimes forget about their own. They organize priorities based on client demand and profitability. They’re in continual pursuit to [...]

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    • High Performance Health Care: Generating Good Ideas

      This entry by Daniel McLaughlin is cross posted from High Performance Health Care. Health care is reinventing itself as the playing field begins to stabilize. Although there still seems to be occasional political statements about “repeal and replace,” the practical fact is that much of the Affordable Care Act is now being implemented. Even if [...]

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    • BizTube: Niche Marketing

      All I Needed to Know about Business I Learned from YouTube According to estimates from Ad Planner by Google, there are approximately 410 million unique visitors to YouTube each month averaging 28 minutes and 20 seconds per visit. Surely we, as a people, are utilizing YouTube for enlightening, educational purposes and not for mere entertainment. [...]

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    • Graduate Business Alumni Summer Social on Lake Minnetonka

      Picture this … A mild, calm evening on the shores of beautiful Lake Minnetonka. The sun just setting over the westward tree line, sailboats gliding along with ease and absolute laughter and ruckus erupting from the Queen of Excelsior. What is all this noise, you ask? Well, it’s the Graduate Business Alumni Annual Summer Social. [...]

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    • Moving in to the new House of Talents

      Many Full-time UST MBA students list owning their own business as a goal when they begin the program. Many more take entrepreneurship classes; after all, they are valuable whether you go to work for a start up, or a Fortune 500 corporation. Of those students, most plan to work a few years before taking the [...]

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    • Make the most of the best networking event in the professional communication community

      On August 11, a celebration of sorts returns to Minneapolis.  The Alphabet Bash, brainchild of four bright young communication professionals six years ago, will turn the Epic Center into a temporary Mecca for the movers, shakers and wanna-bes of the Twin Cities message machines.  The evening, while formatted as a loosely scripted mix and mingle, [...]

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