E-mail marketing and electronic mailing lists

LISTSERVE is a system that makes it possible to create, manage and control electronic mailing and marketing lists on the Internet. Lyris is the software used to manage these electronic mailing and marketing lists. This robust tool is primarily used for e-mail marketing campaigns that can send an e-mail to a large swath of addresses both on and off campus. Lyris can send both text based and graphical/HTML e-mails. Please contact Web & Media Services to design and develop marketing based graphical/HTML e-mails for external audiences.

Departments who are using e-mail campaigns as part of a promotional marketing campaigns and to help announce departmental events. Also, Large student organizations, users who email both on and off campus addresses.