Graphic Identity
SHIELD CONTROL
The shield must be surrounded by a generous amount of white space whenever possible. When ample space is unavailable, the minimum amount of space that must surround the identifier is calculated as shown above. This space is called the Control Area. The width of the shield is used to calculate the dimension "x." This dimension is then used to calculate the minimum Control Area on all sides of the shield, as demonstrated.
IDENTIFIER CONTROL
When the complete identifier is used, this same dimension is used to calculate the minimum Control Area that must surround the entire identifier, including all type.
No other type or graphic element should occur within the Control Area shown. The identifier should never be placed closer to the edge of the page than this Control Area distance.
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