Homepage Visibility

The university’s homepage provides a high-visibility venue to promote St. Thomas and its events and news. Campus photographers showcase some of their best work, and university news and events are highlighted with linked ads.

The Big Picture

Occasionally major institutional news will warrant taking over the large image area of the home page. This space is not currently open for requests. Its use is determined by a cross-departmental group representing the main communication offices on campus, including University Relations and IRT.

Homepage Ads

The homepage ad (aka "coupon," "button") has become very popular for promoting campus events and news, and sees high click-through rates. Requests from academic and non-academic departments can be made at any time, but the ad calendar fills quickly and is set weeks in advance.

All requests are reviewed according to the following guidelines. Please consider them before submitting your news or event.

  1. If promoting an event, it must be open to the public.
  2. The ad must link to a site on the stthomas.edu domain.
  3. The supporting website must have accurate and sufficient information about the topic. A news/events site within your department's website is an excellent option.
  4. Linking to PDFs, MS Office documents or images is not allowed.
  5. Must have an external audience or range of interest broad enough to warrant homepage real estate.
  6. No student club advertisements.
  7. Coupons for recruiting are limited to special events, not regularly recurring departmental open houses or informational sessions.
  8. The event or news must reflect current university and presidential initiatives and/or goals.
  9. Unscheduled use of ads for dissemination of emergency information is permissible without regard to the above or previously scheduled ads.
  10. If an event is part of a larger series, the larger series will get an homepage ad, not the individual event.

Requesting a Homepage Ad

If your news or event meets the above guidelines, please complete the form below and it will be submitted for review. Any images or attachments may be emailed to webmaster@stthomas.edu.

Event/news item name
Requesting department
Contact name
Contact email
Supporting URL (if Newsroom story, indicate run date)
Brief description
Start date
End date