Concentration in Public Relations:

The major concentration in Public Relations:

Four required core courses:

• JOUR 100 Mass Communication and Society
• JOUR 105 Visual Communication
• JOUR 110 Media Writing and Information Gathering
• JOUR 480 Media Ethics

Plus an allied requirement:

The allied requirement can be fulfilled in various ways.  A student may take a minor, double major, or a mixture of six beginning, intermediate and advanced courses (24 credits) from two or more related disciplines.  The student has considerable freedom and flexibility in selecting courses or a minor to fulfill this requirement, but before choosing an option, students should consult with the department chair and the academic advisor.

Plus five Public Relations concentration courses:

• JOUR 250 Public Relations Principles
• JOUR 300 Mass Communication Research
• JOUR 350 Public Relations Writing
• JOUR 450 Advanced Public Relations
• Plus one of the following:
  • JOUR 211 Editing
  • JOUR 220 Design Concepts of Communication
  • JOUR 225 Writing and Designing for the Web
  • JOUR 305 Gender, Race and Mass Media
  • JOUR 311 Persuasion in Writing
  • JOUR 402 Society, Culture and the Media
  • JOUR 404 Media Structure and Power

The minor concentration in Public Relations requires five courses:

1. JOUR 100 Mass Communication and Society
2. JOUR 110 Media Writing and Information Gathering
3. JOUR 250 Public Relations Principles
4. JOUR 350 Public Relations Writing
5. JOUR 450 Advanced Public Relations