Is Online the Best Way to Advertise for an Online Business?

Sunday, February 7, 2010

Avinash Malshe, assistant professor of marketing at the University of St. Thomas Opus College of Business, says tht, "given the fragmentation of media in today's marketplace, effective communication with target customers requires a variety of media.

Read the full answer at http://www.startribune.com/business/83670912.html

Originally published: 02/07/2010, StarTribune