Media

How can members of Generation Y establish credibility?

Monday, July 2, 2012

In the Star Tribune's weekly "Ask the Consultant" column, Joey Price of jumpstart-hr.com asks about ways in which entrepreneurs under 30 can convince potential customers that they make up for their lack of experience with know-how. Opus College of Business management professor Kevin Henderson proposes playing up your visible strengths, and suggests a book to help with that effort.

Originally published: 07/02/2012, Star Tribune