Can using Pinterest help my business?

Sunday, March 18, 2012

In the Star Tribune's regular "Ask the Consultant" column, Albert Hepp of Buyself Realty asks whether the social media sensation Pinterest has any utility as a marketing tool for business. Michael Porter, director of the OCB's Master of Business Communication program, says that there's potential, but that there are many details one must consider when embracing new branches of social media.

Originally published: 03/18/2012, Star Tribune