Jamal Al-Khatib

Professor, Marketing


(651) 962-5126

2115 Summit Ave
McNeely Hall 348
St. Paul, MN 55105

B.S., Business Administration, King Abdul Aziz University
M.B.A., International Business, Ball State University
Ph.D., Marketing, University of Mississippi

See publications in UST Research Online

Jamal Al-Khatib holds a Ph.D. in marketing from the University of Mississippi. Currently he is a professor of marketing and the director of the Small Business Institute. Prior to joining St. Thomas, he taught at the University of Wisconsin and James Madison University, where he was the holder of the Zane Showker Endowed Professorship of Entrepreneurship. Al-Khatib's teaching is based on the strong belief in the need to provide his students with hands on learning experiences while maximizing the common good to the university community. He achieves this end through leading a student based marketing planning consultations program that provides services to start-ups and small businesses in the Twin Cities metro area. His research is published in more than 50 national and international journals and conferences. In addition to his academic experience, Al-Khatib worked as the marketing communications director for an international bank, where he was responsible for the recruitment, supervision and assessment of advertising agencies, market research agencies, corporate identity consultants and training staff. He managed a $70 million marketing budget and managed a staff of 25 individuals with various cultural backgrounds. Al-Khatib is a member of the American Marketing Association, the Small Business Institute and the Academy of International Business.

Summer 2016 Courses
Summer 2016 Courses
Crs - Sec Title Days Time Location
Fall 2016 Courses
Fall 2016 Courses
Crs - Sec Title Days Time Location
MKTG 430 - 01 Marketing Management - T - R - - - 0800 - 0940 MCH 106
Description of course Marketing Management : CRN: 43001
Small Business Institute clients present student teams with business problems that require solutions. Student teams diagnose the client's problem and craft and present a solution to the client. Time is divided between reviewing and integrating the students' marketing backg round, facilitating the student contact with the client, and providing consulting to the client. Prerequisites: MKTG 340 or 345; one additional Marketing elective; BETH 301 and senior standing
Schedule Details
Location Time Day(s)
J-Term 2017 Courses
J-Term 2017 Courses
Crs - Sec Title Days Time Location
Academic and Professional Positions
  • Professor of Marketing, University of St. Thomas, St. Paul / Minneapolis (2002 - present)
  • Director, Small Business Institute, University of St. Thomas, St. Paul / Minneapolis (2003 - present)
  • Professor of Marketing, James Madison University, Harrisonburg (2001 - 2002)
  • Zane Showker Professor Entrepreneurship and Director of the Center for Entrepreneurship, James Madison University, Harrisonburg (2000 - 2002)
  • Associate Professor of Marketing, James Madison University, Harrisonburg (1998 - 2001)
  • Marketing Communications Manager, National Commercial Bank, Jeddah (1995 - 1998)
  • Associate Professor, Department of Marketing and Management, University of Wisconsin - Eau Claire, Eau Claire (1994 - 1995)
  • Assistant Professor, Department of Marketing and Management, University of Wisconsin - Eau Claire, Eau Claire (1989 - 1994)

Professional Memberships
  • AMA - American Marketing Association
  • SBI- Small Business Institute

Professional Service
  • Academy of Marketing Science, Reviewer
  • Business Ethics: A European Review, Reviewer
  • European Journal of Marketing, Reviewer
  • Industrial Marketing Management,
  • International Marketing Review, Reviewer
  • Journal of Business Ethics, Reviewer
  • Journal of Cross-Cultural Management, Reviewer

  • Al-Khatib, J. A., Al-Habib, M., Bogari, N., & Salamah, N. (forthcoming). The ethical profile of global marketing negotiators. Business Ethics: A European Review,
  • Krush, M., Malshe, A., Al-Khatib, J. A., Al-Jomaih, K., & Katoua, H. (2014). Value creation within the sales-marketing interface: The varied approaches to integration. Journal of Selling, (14)(2), pp. 6-19
  • Malshe, A., Al-Hhabib, M., Al-Torkistani, H., & Al-Khatib, J. A. (2013). Challenges to sales force transformation in emerging markets. Journal of Strategic Marketing, (21)(4), pp. 347-367
  • Robertson, C., Al-Khatib, J. A., & Abdulkader, M. (2013). A cross national analysis of corporate citizenship: Saudi Arabia vs the United States. Journal of Managerial Issues, (25)(3), pp. 284-298
  • Alexander, D., Sailors, J. J., Al-Khatib, J. A., & Al-Habib, M. I. (2012). The effect of near-vs-distant-future mindsets on socially responsible investors' mutual fund preferences. Journal of Financial Services Marketing, (17)(1), pp. 67-79
  • Malshe, A., Al-Khatib, J. A., Al-Habib, M., & Shaza, E. (2012). Exploration of sales-marketing interface nuances in Saudi Arabia. Journal of Business Research, (65), pp. 1119-1125
  • Saud, M., Al-Khatib, J. A., & Seban, S. (2012). Corporate social responsibility among Saudi Arabian firms: An empirical investigation. Journal of Applied Business Research, (28)(5), pp. 1049-1058
  • Al-Khatib, J. A., Malshe, A., Sailors, J. J., & Clark, I. (2011). The impact of deceitful tendencies, relativism and opportunism on the negotiation tactics: a comparative study of U.S. and Belgian managers. European Journal of Marketing, (45)(1/2), pp. 133-152
  • Malshe, A., Al-Khatib, J. A., & Sailors, J. J. (2010). Business to business negotiations: The role of deceit, relativism, and opportunism. Journal of Business-to-Business Marketing, (17)(2), pp. 173-207
  • Grzeskowiak, S., & Al-Khatib, J. A. (2009). Does morality explain opportunism in marketing channel negotiations? The moderating role of trust. International Journal of Retail and Distribution Management, (37)(2), pp. 142-160
  • Rexeisen, R. J., & Al-Khatib, J. A. (2009). Assurance of learning and study abroad: A case study. Journal of Teaching in International Business, (20)(3), pp. 192-207
  • Al-Khatib, J. A., Malshe, A., & Abdukader, M. (2008). Perceptions of unethical negotiation tactics: A comparative study of U.S. and Saudi managers. International Business Review, (17)(1), pp. 78-102
  • Al-Khatib, J. A., Vollmers, S., & Liu, Y. (2007). Business to business negotiations in China. Journal of Business and Industrial Marketing, (22)(2), pp. 84-96
  • Rawwas, M., Konishi, K., Kamise, S., & Al-Khatib, J. A. (2007). Japanese distribution system the impact of newly designed collaborations on wholesalers' performance. Industrial Marketing Management, (37), pp. 104-115
  • Vitell, S., Al-Khatib, J. A., Singh, J., & Clark III, I. (2007). The role of moral intensity & personal moral philosophies in the ethical decision making of marketers: A cross-cultural comparison of China & the United States. Journal of International Marketing, (15)(2), pp. 86-112
  • Al-Khatib, J. A., Rawwas, M., Swidan, Z., & Rexeisen, R. J. (2006). The ethical challenges of global business-to-business negotiations an empirical investigation of developing countries' marketing managers. Journal of Marketing Theory and Practice, (13)(5), pp. 46-60
  • Rawwas, M., Swaidan, Z., & Al-Khatib, J. A. (2006). Does religion matter? A comparative study of the ethical beliefs of marketing students of religious and secular universities in Japan. Journal of Business Ethics, (65), pp. 69-86
  • Al-Khatib, J. A., Rexeisen, R. J., Vitell, S., & Rawwas, M. (2005). Inter-country differences of consumer ethics in Arab countries. International Business Review, (14)(4), pp. 495-516
  • Al-Khatib, J. A., Stanton, A., & Rawwas, M. (2005). Ethical segmentation of consumers in developing countries: A comparative analysis. International Marketing Review, (25)(2),
  • Al-Khatib, J. A., Stanton, A., Claiborne, C., & Swaidan, Z. (2005). The impact of television viewership on consumers' materialism and quality of life perceptions: An empirical examination. Journal of International Business Strategy, (2)(1), pp. 99-111
  • Rawwas, M., Struton, D., & Al-Khatib, J. A. (2005). Sources of pre- versus post-purchase perceptions in service settings: A comparative analysis. Journal of Customer Behavior, (4)(3),
  • Al-Khatib, J. A., Obertson, C., & Lascu, D. (2004). Post-communism consumers' ethics: The case of Romanian consumers. Journal of Business Ethics, (54), pp. 81-95
  • Al-Khatib, J. A., Rawwas, M., & VItell, S. J. (2004). Organizational ethics in developing countries: A comparative analysis. Journal of Business Ethics,
  • Rawwas, M., Al-Khatib, J. A., & Vitell, S. J. (2004). Academic dishonesty: A cross-cultural comparison of U.S and Chinese marketing students. Journal of Marketing Education, (26)(1), pp. 89-100
  • Swaidan, Z., Rawwas, M., & Al-Khatib, J. A. (2004). Consumer ethics: Moral ideologies and ethical beliefs of a micro-culture in the U.S.. International Business Review, (13)(6), pp. 749-761
  • Vitell, S., Paolillo, J., Baker, A., Al-Khatib, J. A., & Rawass, M. (2003). Ethical judgments and intentions: a multinational study of marketing professionals. Business Ethics: A European Review, (12)(2),
  • Al-Khatib, J. A., & Al-Habib, M. (2002). The relationship between Arab values and work beliefs: An exploratory examination. Thunderbird International Business Review, (44)(5),
  • Al-Khatib, J. A., Robertson, C., Stanton, A., & Vitell, S. (2002). Business ethics in the Arab-gulf states. International Business Review, (11)(1),

Books and Chapters

Research Interests
  • Business Education
  • E-Commerce
  • Ethics and Corporate Responsibility
  • Marketing

  • "Strategic important of marketing planning capabilities: A perspective from Saudi Arabia" Academy of Marketing World Marketing Congress, Lima, Peru, August 01, 2014
  • "Determinants of SME success in emerging markets" Faculty of Economics and Administration's Conference, Jeddah, Saudi Arabia, April 24, 2014
  • "Perceptions of country brands in trade and tourism: Antecedents and consequences from Latin America and the Middle East" Business Association of Latin American Studies, North West, Mt. Hope, Trinidad and Tobago, April 12, 2014
  • "Does ethical orientation determines managers' perceptions of unethical negotiation tactics: An eight country study" OCB Faculty Research Symposium, Minneapolis, Minnesota, April 01, 2013
  • "The impact of manager's ethical position on their perceptions of unethical negotiation tactics: A multi-country analysis" Association of Global Business Conference, Newport Beach, California, November 17, 2011
  • "Identifying the Traits of Entrepreneurs in University Setting: An empirical examination of Saudi Arabian Universities' students" International Business Research Conference, Dubai, United Arab Emirates, April 28, 2011
  • "The effects of infrastructural and information-related factors on the performance of SMEs in developing countries" International Academy of Business and Public Administration Annual Conference, Dallas, Texas, April 01, 2009
  • "The Role of Student Attitudes and Behaviors Toward Group Projects" Society for Marketing Advances Conference, St. Petersberg, Florida, November 01, 2004
  • "Negotiating with Russian Executives: The Role of Morality" Association of Global Business Conference, Cancun, Mexico, August 01, 2004
  • "The Impact of Chinese Managers Preferred Ethical Ideologies on their Perception of Unethical Negotiation Tactic" Hawaii International Conference on Business, Honolulu, Hawaii, February 01, 2004
  • "Applying the Euro convergence criteria to GCC countries" Academy of International Business -US Southwest Chapter, Orlando, Florida, January 01, 2004
  • "Ethical Segmentations of Developing Countries Consumers: The Influence of Opportunism and Machivellianism" AMA - American Marketing Association Winter Educators' Conference, Orlando, Florida, January 01, 2003
  • "Work-Related Ethics in Developing Countries Oganizations: An Empirical Investigation" AMS Academy of Marketing Science, Washington, District of Columbia, January 01, 2003