Opus College of Business

Leigh Lawton

Professor and Department Chair : Decision Sciences Department
 

1-651-962-5084
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Academic Background

B.S., accounting, Valparaiso University
Ph.D., marketing, University of Wisconsin

Research Specialties
  • Business ethics
  • Statistical analysis
  • Survey research and marketing research
Major Works
  • "Short-term Study Abroad and Intercultural Sensitivity: A Pilot Study," with P. Anderson, R. Rexeisen, and A. Hubbard, International Journal of Intercultural Relations., Vol. 34, (4), July 2006.
  • Merlin: A Marketing Simulation, with P. Anderson, D. Beveridge, and T. Scott, McGraw-Hill, Irwin, Inc., 2004.
  • "The Case for Using Live Cases: Shifting the Paradigm in Marketing Education," with E. Kennedy and E. Walker, Journal of Marketing Education, Vol. 23 (2), pp. 145-151, 2001.
  • "Determinants of Moral Reasoning in Business: Gender, Sex-role Orientation, and Academic Factors," with D. Elm and E. Kennedy, Business and Society, Vol. 40 (3), pp. 241-265, September 2001.
  • "Religiousness and Business Ethics," with E. Kennedy, Journal of Business Ethics, Vol. 17, pp. 163-175, 1998.
Significant Scholarly Honors
  • Most Influential Writing Award, Association for Business Simulation and Experiential Learning, 1994
  • "Best Paper" Award, American Marketing Association Educators' Conference, August 1990, "Men and Women in the Industrial Salesforce: A Longitudinal Perspective," with E. Kennedy