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Academic Background

B.A., business administration, King Abdul Aziz University, Saudi Arabia
M.B.A., Ball State University
Ph.D., marketing/international business, The University of Mississippi

Research Specialties

• Business/marketing ethics
• Cross-cultural consumer behavior
• Emerging trading blocs in the Middle East
• International marketing

Current Research

• Business/marketing ethics
• Cross-cultural consumer behavior

Major Works

• "The Ethical Challenges of Global Business-to-Business Negotiations: An Empirical Investigation of Developing Countries' Marketing Managers," with M. Rawwas and Z. Swidan, Journal of Marketing Theory and Practice, 2006.
• "How Ethical Are Chinese Negotiators?: Implications for Western Firms Interested in the Chinese Markets," Y. Liu and S. Vollmers, Journal of Business and Industrial Marketing, 2006.
• "Ethical Segmentation of Consumers in Developing Countries: A Comparative Analysis," with A. Stanton and M. Rawwas, International Marketing Review, Vol. 25 (2), 2005.
• "Work-Related Ethics in Developing Countries' Organizations: An Empirical Investigation," with M. Rawwas and S. J. Vitell, Journal of Business Ethics, Vol. 55 (44), pp. 307-320, 2004.
• "Academic Dishonesty: A Cross-Cultural Comparison of U.S. and Chinese Marketing Students," with M. Rawwas and S. J. Vitell, Journal of Marketing Education, Vol. 26 (1), 2004.
• "Post-Communism Consumers' Ethics: The Case of Romanian Consumers," with D. Lascu and C. Robertson, Journal of Business Ethics, Vol. 54, pp. 81-95, 2004.
• “Ethical Judgments and Intentions: A Multinational Study of Marketing Professionals,” with A. Baker, J. Paolillo, M. Rawwas and S. Vitell, Business Ethics: A European Review, Vol. 12 (2), 2003.
• “Business Ethics in the Arab-Gulf States,” with C. Robertson, A. Stanton and S. Vitell, International Business Review, 2002.
• “A Three-Country Study of Beliefs about Work in the Middle East,” with C. Robertson and M. Al-Habib, Thunderbird International Business Review, 2002.
• “The Relationship between Arab Values and Work Beliefs: An Exploratory Examination,” with C. Robertson and M. Al-Habib, Journal of World Business, 2001.
• “Consumers’ Perception of Foreign Goods: Implications for Positioning Global Products to the Arab Market,” with A. Stanton and K. Dobie, Journal of Global Business, Vol. 13 (22), 2001.
• “The Impact of the Environment on Marketing Channels in Developing Countries,” with S. Vitell, Journal of Marketing Channels, Vol. 7 (3), 2000.

Significant Scholarly Honors

• Honorary mention, SBI Annual Case Competition, 2006
• Best paper award, American Marketing Association’s Winter Educators’ Conference, 2001
• Best paper award, International Academy of Business Disciplines Annual Meeting, 1993
• Best paper award, Marketing Education Review, 1997