Faculty & Research

Jamal A. Al-Khatib

Professor : Marketing Department

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Jamal Al-Khatib holds a Ph.D. in marketing from the University of Mississippi. Currently he is a professor of marketing and the director of the Small Business Institute. Before joining St. Thomas, he taught at the University of Wisconsin and James Madison University, where he was the holder of the Zane Showker Endowed Professorship of Entrepreneurship.

Al-Khatib’s teaching is based on the strong belief in the need to provide his students with hands on learning experiences while maximizing the common good to the university community. He achieves this end through leading a student-based marketing planning consultations program that provides services to start-ups and small businesses in the Twin Cities metro area. His research is published in more than 50 national and international journals and conferences.

In addition to his academic experience, Al-Khatib worked as the marketing communications director for an international bank, where he was responsible for the recruitment, supervision and assessment of advertising agencies, market research agencies, corporate identity consultants and training staff. He managed a $70 million marketing budget and managed a staff of 25 individuals with various cultural backgrounds. Al-Khatib is a member of the American Marketing Association, the Small Business Institute and the Academy of International Business.


Academic Background

B.A., business administration, King Abdul Aziz University, Saudi Arabia
M.B.A., Ball State University
Ph.D., marketing/international business, The University of Mississippi

Research Specialties

  • Business ethics and corporate social responsibility
  • Cross-cultural consumer behavior
  • Emerging trading blocs in the Middle East
  • International marketing

Current Research

  • Business ethics and corporate scoial responsibility
  • Cross-cultural consumer behavior

Major Works

  • Malshe, Avinash, Jamal Al-Khatib, Mohammed Al-Habib and Shaza Ezzi, "Exploration of Sales-Marketing Interface Nuances in Saudi Arabia," Journal of Business Research 65 (2013): 1119-1125.
  • Alexander, David, John J. Sailors, Jamal A. Al-Khatib, Mohammed I. Al-Habib, "The Effect of Near-vs-Distant-Future Mindsets on Socially Responsible Investors' Mutual Fund Preferences," Journal Of Financial Services Marketing 17:1 (2012): 67-79.
  • Al-Khatib, Jamal, Avinash Malshe, John Sailors and Irvine Clark, III, "The Impact of Deceitful Tendencies, Relativism and Opportunism on Negotiation Tactics: A Comparative Study of US and Belgian Managers," European Journal of Marketing 45:1/2 (2011): 133-152.
  • Malshe, Avinash, Jamal Al-Khatib and John Sailors, "Business to Business Negotiations: The Role of Relativism, Deceit, and Opportunism," Journal of Business to Business Marketing 17:2 (2010): 173-207.
  • "Assurance of Learning and Study Abroad: A Case Study," Journal of Teaching in International Business 20:3 (2009): 192 207.
  • Grzeskowiak, S. and Jamal Al-Khatib, "Does Moraility Explain Opportunism in Marketing Channel Negotiations?: The Moderating Role of Trust," International Journal of Retail and Distribution Management 37:2 (2009): 142-160.
  • Al-Khatib, Jamal, Avinash Malshe and M. AbdulKader, "Perception of Unethical Negotiation Tactics: A Comparative Study of US and Saudi Managers," International Business Review 17:1 (2008): 78-102.
  • Al-Khatib, Jamal, M. Rawwas and K. Konishi, "Japanese Distribution System: The Impact of Newly Designed Collaborations on Wholesalers’ Performance," Industrial Marketing Management 37:1 (2008): 104-115. 
  • Al-Khatib, Jamal and S. Vitell, "Ethical Intentions and Consequences: A Multinational Study of Marketing Professionals," Journal of International Marketing 15:2 (2007): 86-112.
  • Al-Khatib, Jamal, S. Vollmers and Y. Liu, "How Ethical Are Chinese Negotiators?: Implications for Western Firms Interested in the Chinese Market," Journal of Business and Industrial Marketing 22:2 (2007): 84-96.
  • Al-Khatib, Jamal, M. Rawwas and Z. Swidan, "The Ethical Challenges of Global Business-to-Business Negotiations: An Empirical Investigation of Developing Countries' Marketing Managers," Journal of Marketing Theory and Practice (2006).
  • Al-Khatib, Jamal, M. Rawwas and  Z. Swidan,"Does Religion Matter?: A Comparative Study of the Ethical Beliefs of Marketing Students of Religious and Secular Universities in Japan,"  Journal of Business Ethics (2006).
  • Al-Khatib, Jamal, A. Stanton and M. Rawwas,"Ethical Segmentation of Consumers in Developing Countries: A Comparative Analysis," International Marketing Review 25:2 (2005).
  • Al-Khatib, Jamal, S. Vitell, R. Rexeisen and M. Rawwas, "Inter-Country Differences of Consumer Ethics in Arab Countries?" International Business Review 14:4 (2005): 495-516.
  • Al-Khatib, Jamal, M. Rawwas and D. Struton, "Sources of Pre-Versus Post-Purchase Perceptions in Service Settings: A Compartive Analysis," Journal of Customer Behaviour 4:3 (2005).
  • Al-Khatib, Jamal, Z. Swidan and M. Rawwas,"Consumer Ethics: Moral Ideologies and Ethical Beliefs of a Micro-Culture in the U.S.," International Business Review 13:6 (2004).
  • Al-Khatib, Jamal, M. Rawwas and S. J. Vitell, "Work-Related Ethics in Developing Countries' Organizations: An Empirical Investigation," Journal of Business Ethics 55:44 (2004): 307-320.
  • Al-Khatib, Jamal, M. Rawwas and S. J. Vitell, "Academic Dishonesty: A Cross-Cultural Comparison of U.S. and Chinese Marketing Students," Journal of Marketing Education 26:1 (2004).
  • Al-Khatib, Jamal, D. Lascu and C. Robertson, "Post-Communism Consumers' Ethics: The Case of Romanian Consumers," Journal of Business Ethics 54 (2004): 81-95.
  • Al-Khatib, Jamal, A. Baker, J. Paolillo, M. Rawwas and S. Vitell, "Ethical Judgments and Intentions: A Multinational Study of Marketing Professionals," Business Ethics: A European Review 12:2 (2003).
  • Al-Khatib, Jamal, C. Robertson, A. Stanton and S. Vitell, "Business Ethics in the Arab-Gulf States," International Business Review (2002).
  •  Al-Khatib, Jamal, C. Robertson and M. Al-Habib, "A Three-Country Study of Beliefs about Work in the Middle East," Thunderbird International Business Review (2002).
  • Al-Khatib, Jamal, C. Robertson and M. Al-Habib, "The Relationship Between Arab Values and Work Beliefs: An Exploratory Examination," Journal of World Business (2001).
  • Al-Khatib, Jamal, A. Stanton and K. Dobie, "Consumers’ Perception of Foreign Goods: Implications for Positioning Global Products to the Arab Market," Journal of Global Business 13:22 (2001).
  • Al-Khatib, Jamal and S. Vitell, "The Impact of the Environment on Marketing Channels in Developing Countries," Journal of Marketing Channels 7:3 (2000).

Significant Scholarly Honors

  • Winner, Case of the year competition, National Small Business Institute, 2007
  • Summer research grants, 2002-present
  • Honorary mention, SBI Annual Case Competition, 2006
  • Best paper award, American Marketing Association’s Winter Educators’ Conference, 2001
  • Best paper award, International Academy of Business Disciplines Annual Meeting, 1993
  • Best paper award, Marketing Education Review, 1997