Executive Education
Programs that Position You for Promotion
Marketing jobs are highly coveted -- and competition is fierce, according to the Bureau of Labor Statistics.
You can differentiate yourself by becoming the go-to marketer who continuously brings knowledge, fresh insights and proven strategies to your organization.
The University of St. Thomas has challenging, relevant programs that help you:
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Learn new marketing theories and best practices
- Inspire and lead positive changes in your marketing function
- Better align with your organization’s business objectives
- Improve performance and results
- Get noticed – and rewarded
Mini Master Of Marketing Management
Retailing
Mini Master of Retailing Excellence
Product Management
Effective Product Management and Marketing
Real Estate Marketing
Mini Master of Residential Real Estate Marketing
BOMI: Leasing & Marketing for Property Managers
Nonprofit Marketing
Fundraising: Marketing and Public Relations - Twin Strategies for Success
Corporate Sponsorships for Nonprofits
Effective Direct Mail Campaigns for Nonprofits
A New Definition of Marketing
In January 2008, the American Marketing Association unveiled this new, official definition of Marketing:
“Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”
Did you know?
- Keen competition is expected for marketing jobs.
- Marketing positions are highly coveted.
- Because of the importance and high visibility of their jobs, these marketing managers often are prime candidates for advancement to the highest ranks of the organization.
Source: Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, 2008-09 Edition.
